{"id":1255,"date":"2016-05-10T07:03:16","date_gmt":"2016-05-10T14:03:16","guid":{"rendered":"http:\/\/www.nocontest.ca\/?p=1255"},"modified":"2016-05-10T07:03:16","modified_gmt":"2016-05-10T14:03:16","slug":"hootsuites-blogs-an-excellent-resource","status":"publish","type":"post","link":"https:\/\/www.nocontest.ca\/index.php\/2016\/05\/10\/hootsuites-blogs-an-excellent-resource\/","title":{"rendered":"The Hootsuite blog"},"content":{"rendered":"

For almost a decade marketers, educators, and students\u00a0have been using the\u00a0social media “dashboard” created by Vancouver, BC’s Hootsuite<\/a> to monitor their social networks, analyze the effectiveness and reach of their messages, “listen” to the many buzzes of the online world, and engage with their customers and influencers. It’s a superb platform. (Bias alert: Several former students now work at Hootsuite. I have also used Hootsuite University<\/a> in my digital media marketing classes at Kwantlen Polytechnic University<\/a>.)<\/p>\n

The company also publishes a lot of content. I find Hootsuite’s\u00a0blog<\/a>\u00a0especially useful; its\u00a0writers\u00a0keep me\u00a0up to date on just about everything in the world of social media. With this morning’s cup of coffee\u00a0I perused\u00a0Emily Copp’s Social Media Acronyms All Marketers Should Know<\/a>\u00a0and found several I didn’t<\/em> know: SaaS (“software as a service”), ELI5 (“explain like I’m five”), and … LMK (“let me know”). Copp’s annotations\u00a0are clear, and\u00a0the links she provides are helpful.<\/p>\n

Other recent blog-posts I have found valuable:<\/p>\n